Spoke Creative Group offers a variety of Service to help you meet your creative needs. Please contact us to find out more.

Branding

The creation of a unique, consistent corporate brand is a cornerstone of any successful business venture. Cohesive corporate branding—including logo design, web design, print design, and message development—is vital in the establishment of credibility, and provides a polished, professional face for the company. Therefore, corporate branding is the foundation and starting point for each new project Spoke Creative Group undertakes.

Message Development
Message development is perhaps the single most important step in determining the identity and overall communication plan for any business venture. Together with a unique logo and design scheme, a well-developed and effectively-communicated message cements the overarching corporate identity, establishing the business’ purpose, mission and personality.

Logo Design
A corporate logo should be imaginative, effective and eye-catching. Spoke Creative Group works directly with clients to create logos that communicate brand identity while conveying professionalism and originality.

Web Design
A web site is the single most important branding tool for any corporate entity. It should accurately and effectively communicate the corporate brand identity in both design and content. Spoke Creative Group takes great pride in working closely with clients to create innovative, interactive web sites designed specifically to further their goals, needs and message. Learn more about Spoke Creative Group’s comprehensive web design and development services here.

Print Design
While a vast majority of business interaction in many fields occurs via the web, it is important that a corporate brand transcends the Internet to encompass tangible branding items such as business cards, letterhead, and corporate signage. These kinds of pieces are extremely effective and indeed indispensable in creating and communicating a comprehensive corporate brand.

Brand Identity

At Spoke Creative Group, we place a great emphasis on the importance of establishing a recognizable, memorable corporate brand and identity. Each new branding  project begins with a one on one meeting between our project managers and the client, during which we identify the goals, message, and unique personality of the company—it’s thumbprint. A successful corporate brand—including its logo, mission statement, tag line, and overall design scheme—cannot be designed without a thorough understanding of these elements. In fact, this is the first step in every project we take on.

Please contact us to learn more about our unique approach to brand identity development, or to speak to a member of our team about your specific project needs, goals, and expectations.

Web Services

A strong web presence is vital to making a lasting, positive first impression on prospective clients.

At Spoke Creative Group, our combined experience in managing the web presences of several major national businesses and organizations has taught us firsthand the importance of maintaining professional, effective, and user-friendly web sites—not just because they are the modern face of business, but because they act as virtual spokespeople for the companies and individuals they represent.

To that end, our team has developed a range of options to suit each and every need. At Spoke Creative Group, we believe every business, individual, and organization should have access to professional web design services—regardless of their cost or bottom line.

From simple, low-maintenance web site creation to full-fledged, multi-level site development and deployment, content creation, search engine optimization, site administration and online advertising campaign management, Spoke Creative Group offers every service necessary to meet your specific needs and help you achieve your goals.

Content Development

With professional backgrounds in journalism, public relations, corporate communications and marketing, our team is uniquely positioned to offer content creation, development, and editing services for businesses and individuals across a wide range of industries.

Whether you need written copy for a cover letter or corporate brochure, a comprehensive rewrite of a website or even a full annual report, Spoke Creative Group has the resources and experience necessary to create strong, professional, and effective communications pieces to help you acheive your goals.

To learn more about Spoke Creative Group’s writing services, including Content Creation and Editing & Development, please feel free to contact us.

Promotional Tools

Promotion, together with marketing, is the means by which a company communicates its image and identity to consumers and competitors alike.

A company’s success or failure often hinges on perception–how the company is viewed by its prospective clients as well as its peers. Promotional tools like newsletters, brochures, reports and portfolios must be representative of the corporate image, not only in message and design, but also in professionalism and quality. These kinds of materials reflect the company itself, and their importance cannot be overemphasized.

Given the limitless possibilities for marketing and promotion–and the intrinsic understanding that each business is unique–Spoke Creative Group works closely with each client to identify the ideal combination of promotional tools and marketing strategies based on their specific goals, priorities and scope.

To learn more about some of the different kinds of promotional tools we offer, please continue to browse this section. If you’d like to speak with a member of our team about your unique project, please don’t hesitate to contact us.

Marketing Services

Marketing is the means by which companies, organizations, and individuals gain exposure. Successful marketing campaigns—regardless of the form they take—are characterized by creative content, clear messages, and targeted deployment.

There are an extensive range of marketing tools available to companies today, from old standards like direct mail to new initiatives like web-based press kits, e-mail campaigns, search engine optimization (SEO), and web-based advertising with programs like Google AdWords. A truly effective marketing and promotional plan will comprise several different marketing tools, used in conjunction to reach the widest—while still targeted—audience.

The exact combination of marketing and promotional tools depends primarily on the goals, nature and scope of the business in question, which is our team not only offers a comprehensive range of services, but also works closely with each client to craft a unique, highly-effective marketing and promotional plan from scratch.

To learn more about our marketing services, or to speak with a member of our team about your unique project, please contact us.